ShopStorm
September 2016 App of the Month: Get Product Reviews Through Emails September 27, 2016 19:00
In the past, we’ve written about how to encourage customers to give reviews for your products. Shopify makes it easy to showcase and manage product reviews through their free Product Reviews app.
In this month’s featured app, we take a look at how you can build upon the Product Reviews app to actively and automatically seek reviews from existing customers.
3 Key Metrics for Repeat Customers July 18, 2016 19:00
Every Shopify store I talk to wants the same thing: to build a base of loyal customers who love their products and buy from their store regularly.
Wanting and having are different things, though.
Some stores try and take a quantitative approach by signing up for every analytics service they can and measuring all the things. Others take a more qualitative approach and try to find common characteristics their customers share and create an experience that they believe will resonate with their customers.
The problem with both approaches is
Lifecycle Emails for Shopify Stores May 18, 2016 19:00
Lifecycle emails are sent to customers at different points during the lifetime of their interaction with your Shopify store. These emails extend your interaction with the customer beyond a single purchase on your store. You can build loyalty and engagement, create advocates, and get repeat purchasers using these emails. All of these ultimately increase your brand value and revenue.
In this post, we will look at the importance of lifecycle emails, highlight the different types of emails, and list a number of Shopify apps you can use to automate lifecycle emails.