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Prepare Your Shopify Store for Holiday Shopping October 20, 2015 19:00

The holiday season is fast approaching. Along with it, comes a lot of spending on gifts and festivities. In the U.S. in 2013, holiday retail sales were close to $620 billion, according to Statista. Of these, retail eCommerce sales during the holidays were roughly $80 billion. This is a big chunk of annual eCommerce sales Read More…

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Increase Your Shopify Average Order Value October 13, 2015 19:00

There are a few ways to improve the bottom line of your Shopify store, but each requires a different approach or resources. While starting up a store, people typically spend most of their resources (time, money, energy) to get new customers through some form of marketing. While acquiring new customers can drive more revenue, it Read More…

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How to Sell Personalized Products with Shopify October 7, 2015 19:00

People like owning personalized products as they can make a product something unique to themselves. Think of services that let you personalize products like allowing you to add a custom monogram on a suit, or the engraving on Apple products. If you sell products on Shopify that can be modified by customer input, our Product Read More…

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Customer Happiness – September 2015 October 5, 2015 19:00

New month, new support stats review! Our happiness reports enable us to take a look at our customer service team’s progress from the previous month, and we publish them publicly so that our merchants can see how we’re doing, and so that we can set goals for the next month. Today we’re looking at September’s Read More…

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5 Tips for More Effective Shopify Coupons September 29, 2015 19:00

Coupons are a great way to manage inventory, increase sales, and reward customers. According to an e-Tailing study, 56% of customers say coupons are “very important” in determining whether they will purchase from a store or not. If used improperly, coupon codes can harm your sales and sour the customer experience. But, by keeping some Read More…

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App of the Month: Create Shopify Email Templates September 22, 2015 19:00

In this edition of App of the Month, we will go over the Email Template Creator app by Klaviyo. The app allows you to customize standard Shopify notification emails for free. You can customize the email templates without knowing any code using a drag-and-drop interface to embed blocks of elements. You can also edit the Read More…

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September 2015 Edition: Top Free Shopify Apps September 15, 2015 19:00

Shopify has a number of free apps that you can use to enhance your online store. In our previous post about top free Shopify apps, we looked at apps for enhancing your receipts, including product reviews, printing orders, managing email newsletters, and more. In this month’s edition of top free Shopify Apps, we will go Read More…

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Create Customized Shopify Invoices September 8, 2015 19:00

Many businesses and customers rely on invoices to keep track of inventory and goods purchased from online stores. Shopify has a number of apps and tools to help you create a lasting impression with your Shopify invoices. Invoices may be a minor part of a customer’s interaction with your store. But, a well designed, delivered-on-time, Read More…

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Customer Happiness – August 2015 September 3, 2015 19:00

Beginning of the month = reviewing our previous month’s support stats smile Our happiness reports enable us to take a look at our customer service team’s progress from the previous month, and today we’re going to examine our support team’s metrics for August. We make these public so you can insight into how our service Read More…

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Tips to Enhance your Shopify Blog September 1, 2015 19:00

Imagine a scenario. You have set up your Shopify store. You have created all your products, product descriptions, and pages on the store site. You get customers who buy your products. But, there is a new announcement you need to make about the product. You can send an email to your customers, but it may Read More…

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Shopify App of the Month: Automate Daily Deals August 25, 2015 19:00

Promotions, flash sales, and discounts are a good way to clear out inventory and increase your sales. Your Shopify store comes out-of-the-box with the ability to provide discounts through promo codes for your products. You can select a discount as a dollar value or a percentage off of the original price of a product. But Read More…

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Steps to Improve Shopify Product SEO August 18, 2015 19:00

Search optimization and SEO are terms that all website administrators think about. But these don’t have to be services that you have to pay a lot to get. In this post, we will focus on some free methods of improving your search ranking. Shopify has a number of built-in tools that improve Shopify product SEO Read More…

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Sell Content Access on Shopify August 11, 2015 19:00

A members-only part of your site can be a versatile way of targeting specific content for specific customers. This is done through restricting content access. On your Shopify store, you can sell content access to paying customers or a subset of your store’s visitors. As a Shopify merchant, you can use apps to quickly set Read More…

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Customer Happiness – July 2015 August 6, 2015 19:00

Another month, another analysis of our customer service metrics smile Each month we take a look at our customer service team’s progress, so we’re going to examine our support team’s metrics for July. Our happiness reports are public so you can insight into how our service team works and to give us an excuse to Read More…

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Importance of Mobile-Friendly Shopify Stores August 4, 2015 19:00

Mobile usage across the world has skyrocketed recently fuelled by cheaper devices and faster mobile-network data speeds. This means that more and more people are using devices other than desktop computers to browse the internet. What this means for your Shopify store is that an increasing number of potential customers are coming to your store Read More…

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Shopify Email Marketing July 28, 2015 19:00

Good content is still the best way to connect with and engage customers. These can be potential customers that may make a purchase on your Shopify store, or customers who have made a purchase in the past. While social eCommerce is a good way to make your store and products easily shareable, a well crafted Read More…

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Create Better Shopify Social eCommerce July 21, 2015 19:00

Social media marketing is not simply about posting updates or information on social platforms. It is about listening to customers and enabling them to share your brand with others. Shopify makes it easy to integrate your social strategy right out of the box, and there are a number of apps to build your Shopify social Read More…

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Run Contests on Shopify to Get Leads July 14, 2015 19:00

People like free things. According to a Priceonomics article, if given a choice between getting a $10 gift card for free vs buying a $20 gift card for $7 (where people gain $12 instead of the free $10), almost everyone opted to get the $10 gift card. People really like free things. A free giveaway Read More…

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Outsource Sales Using Shopify Referrals July 7, 2015 19:00

You put a lot of effort into creating a great product that you know people are going to love and one that will create value for your customers. You’ve also created a great Shopify store to sell this product. You have thought of a business plan, thought of ways to provide great customer support, implemented Read More…

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Customer Happiness – June 2015 July 5, 2015 19:00

I hope our friends in the U.S. enjoyed the holiday weekend, and Happy Independence Day smile . As always, a new month means a look at our customer service team’s progress, so we’re going to examine our support team’s metrics for June. Our happiness reports are public so that you can can insight into how Read More…

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July 2015 Edition: Top 7 Free Shopify Apps June 30, 2015 19:00

Shopify gives you an easy to use platform to set up your eCommerce store. You get many features out-of-the-box that you can set up (without needing to know any code!) using Shopify’s user-friendly backend. Shopify includes features like customizing the design of your website storefront, categorizing products you want to sell on your online store, Read More…

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Expand your sales by selling wholesale with Shopify June 24, 2015 19:00

Occasionally, a business may reach a point where their sales plateau or they hit a wall in terms of gaining new customers. There may also be niche retail stores that your target customers are already familiar with and are used to shopping at such stores (for example, think of gift and merchandise shops at country Read More…

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How to add a survey to the Shopify Thank You page June 21, 2015 19:00

A lot of the focus on marketing for eCommerce store is placed on advertising, pay-per-click campaigns, or other customer acquisition strategies. However, there are tons of opportunities to market to users who are already on your site to improve conversion rates or customer retention. There are several examples of missed opportunities for retention or further Read More…

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Better Branding: Using the Shopify Order Printer App June 16, 2015 19:00

Your brand is one of the most important assets for your business. Making that extra effort to enhance your brand can leave a positive and memorable experience with your customers. Shopify gives you a lot of options to customize the digital presence of your brand, but your online store is not the only experience your Read More…

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